San Diego Real Estate Blog

Are You Running Your Life With Pros or Amateurs?

When it comes to the important things in life, do you want the help of amateurs or the help of highly skilled professionals?

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For a long time, I’ve been on a crusade against the status quo, or doing the same things everyone else does and acting average. That kind of mentality is something that’s pushed on us by our government, our education system, and the media. I’m uncomfortable with my life in the hands of amateurs. I’m a Realtor, and in my own industry...

Fed Raises Interest Rates

In a nearly unanimous vote, the U.S. Federal Reserve increased the Federal Funds Rate by 25 basis points on Wednesday, March 15th, bumping it to between 0.75% and 1.00%. Federal Reserve Officials expect to hike rates by 25 basis points two more times in 2017.

While the rate increase indicates a strong economy, it will mean higher interest rates for mortgages and other consumer and business loans across the country. The Federal Reserve gave no indication that it plans to begin to reduce its large holdings of mortgage-backed securities (MBS) any time soon, and since Fed purchases of MBS have helped push mortgage rates lower, reduced demand for MBS from the Fed would be negative for mortgage rates.

About the Fed Funds Rate
The Federal Funds Rate is the rate at which banks can borrow...

Think Your Home Will Sell in Our Market No Matter What? Think Again.

Today I’m going over some real market numbers to expel the myth that any home will sell in our market.

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There are so many numbers that get thrown out in regards to the market and people make a lot of assumptions based on those. Today I’m going to go over the real numbers to let you know exactly what is happening in our market.

One of the assumptions is that any home will sell. That couldn’t be more wrong. Just in the last 30 days, 688 homes...

Rancho Bernardo Home Sold in 6 Days for 102% of Ask!

These Rancho Bernardo home sellers invested a great deal of their time and money into upgrading this home and so needed an agent who could earn them top dollar.

Extremely motivated to get on the market, they gave us a call interested in knowing more of our Guranteed Sold program that promises our clients we will sell their home at 100% of their asking price within 29 days or we will pay the difference.

After finalizing the renovations and landscaping, their home was ready to be put on the market. Our team implemented the 5 Day Blitz™ program, which...

Del Sur Home Sold in 5 Days for 104.6% of Ask!

After seeing several Beer Home Team For Sale signs in their neighborhood, these homeowners decided to meet with our team to learn more about our business and how we have become so successful in the community.

The couple was moving out of state for work and so needed to sell their home quickly. While interviewing other agents, Beer Home Team's home selling strategy stuck out to them the most and seemed as if it would being the most value.

With that, we implemented our 5 Day Blitz™ program right away. After a few home improvements, professional staging and top-notch photography, this home was ready to be put on the market.

Over 29 groups...

How to Upgrade Your Front Entrance

The front entrance of your home is the first thing visitors see, and also the most noticeable part of the home to passers-by. Upgrading your front entrance is easy, and increases the curb appeal of your home.

Fresh paint is an affordable, easy, and interesting way to update your home. Choose a color that compliments the style of your home, and the existing exterior colors. If you are looking for a more eye-catching look, try a darker color. A unique color scheme is the best way to stand out, but you don’t want to go overboard.

If you want a more natural look to your door, re-stain it. A nicely stained door will set your home apart from your neighbors’ factory painted doors. There are...

Hidden Perks of Your HOA

By Brian Danney

Some homeowners don’t fully understand or appreciate the importance of having a homeowners association. For all they know it is just another monthly payment that they are required to pay. However, what they don’t realize is that HOA’s can add far more value to the neighborhood. Not only do they enforce community rules and guidelines, but they also offer perks. Overall, the association protects the homeowner’s real estate investment.

Standard HOA’s fees include security, common area maintenance and landscaping, water, trash and cable services, complex community amenities (i.e., gyms, pools, spas, and recreational rooms), etc. Most...

The Biggest Mistakes Sellers and Agents Make When Pricing Their Homes

This issue is really the root of all other pricing issues.  Most sellers view the asking price as the future sales price.  But your asking price is not your sales price.  Your asking price is a strategic decision to position your property for what will hopefully be maximum exposure in the market place. 

Very simple proof that your asking price is not your selling price is that some homes sell below the asking price, some sell above the asking price, and yes, some will sell at the asking price.  However, even in those cases, it is important to understand that the asking price was still a marketing price and it is entirely possible that money was...

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