San Diego Real Estate Blog

3 Ways We Find Off-Market Deals for Our Clients

Buying in a competitive market can be stressful. Here’s how we can reduce the stress for you, especially in this market.

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Many buyers in this market are finding that the homes their agents are showing them are homes that everyone else is already looking at and competing for. As a buyer, you want the right home, you want it now, and you want to stop competing like crazy for it. Right? Here are three strategies that we use day in and day out to get around that competition and find the perfect homes for our buyers:...

Why Is Value Range Pricing Such a Bad Idea?

Today I’ll be talking about value range pricing. Truthfully, it has no place in today’s market.

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Today we’re going to talk a little about the subject of value range pricing. You may have encountered a situation where this kind of pricing was used—where, instead of simply giving a single number for the list price, the seller says the home is available from $750,000 to $850,000.

But what does this mean, why do sellers use it, and does it make sense in this market?

Well, specifically...

4 Tips for Making a Successful Offer

So you’ve been searching for that perfect house to call a ‘home,’ and you finally found one! The price is right and in such a competitive market, you want to make sure you make a good offer so you can guarantee your dream of making this house yours comes true!


Freddie Mac covered “4 Tips for Making an Offer” in their latest Executive Perspective. Here are the 4 Tips they covered along with some additional information for your consideration:


1. Understand How Much You Can Afford
“While it's not nearly as fun as house hunting, fully understanding...

ANOTHER ONE SOLD!

After living in their Rancho Bernardo home for over a decade, these homeowners were more than ready to act on their plans to decrease their monthly payments and move to an apartment in North County.

Being first time home sellers, they were looking for an agent who not only knew the market extremely well, but also had a successful and proven track record of selling homes. They ended up attending one of our open houses, where they connected with a team member who then set up an interview with our Head of Listing Department. After meeting and learning more about our minute-to-minute listing agreement and flexible commissions, they decided to move forward with our team.

Their home ended up selling in just 6 days for 100.5% of the asking price! Our clients are now...

92127 Free Listing Contest

SIGN UP: 92127 Free Listing Contest

In our constant effort to give back to the 92127 community, we have decided to unveil the 92127 Free Listing Contest!  In very simple terms, If you are selling your home this year and sign a listing agreement with our team before August 31st, we will sell your home with no listing side commission.  Our team won’t earn a dime for professionally servicing, marketing, negotiating, and successfully closing your home.

Just visit www.92127FreeListingContest.com to enter.  Winner will be announced September 5th at 2:00PM.

Most importantly, the winner will receive our full marketing package, the entire 5 Day Blitz™...

Charity Day - Sales Development Rep

"When my company presented us with the opportunity to take a day off and spend it by giving back to our community, I was excited to plan what that day would be. I've lived in San Diego for 10 years, but I haven't actually looked into ways I could give back to a city that has made my life so rich and wonderful. I didn't know where to start, but my colleague mentioned the San Diego Rescue Mission in downtown San Diego and I reached out to them and was quickly able to schedule a time to help out.

After signing up to assist with the men's dinner, I did some research about the non-profit organization to understand what I was getting myself into. I learned that they help both men and women with housing for up to a year as well as have a nightly emergency shelter for mothers...

Thanking Our Clients for Our Success

Thanks to the support of our clients, we have recently been ranked among the top teams in the nation by The Walll Street Journal

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We at the Beer Home Team have an awesome announcement that we’re proud to say has come to be because of our clients.

The Wall Street Journal and Real Trends, the governing ranking body of our industry, have both officially announced that we have been named among the top 250 real estate teams in the country for volume sold.

Of those 250, our team ranked number of 121. But to take an even...

How The Shortage of San Diego Rentals Affects You – and What You Can Do About It!

The San Diego County rental market has a vacancy rate of only 2.2%! Why the shortage of inventory? It is a combination of a lack of new home construction and an increase in both population and employment growth. That unfortunately doesn’t leave renters with much of any selection for housing. Due to the scarcity, rents have increased tremendously.

The average 1 bedroom in the county is now close to $1,800 per month. Owners can now be extremely selective in who they rent to. We are frequently seeing owners advertise “no pets” on almost every listing. Additionally, the credit score minimum has increased dramatically for most owners and management companies. Applicants used to get away with lower credit by paying a higher deposit but that is not the case any longer.

Some owners will even discriminate against families, requesting just a single individual, or that no more than two adults...

Are You Running Your Life With Pros or Amateurs?

When it comes to the important things in life, do you want the help of amateurs or the help of highly skilled professionals?

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For a long time, I’ve been on a crusade against the status quo, or doing the same things everyone else does and acting average. That kind of mentality is something that’s pushed on us by our government, our education system, and the media. I’m uncomfortable with my life in the hands of amateurs. I’m a Realtor, and in my own industry the NAR lets anybody else be Realtors...

Fed Raises Interest Rates

In a nearly unanimous vote, the U.S. Federal Reserve increased the Federal Funds Rate by 25 basis points on Wednesday, March 15th, bumping it to between 0.75% and 1.00%. Federal Reserve Officials expect to hike rates by 25 basis points two more times in 2017.

While the rate increase indicates a strong economy, it will mean higher interest rates for mortgages and other consumer and business loans across the country. The Federal Reserve gave no indication that it plans to begin to reduce its large holdings of mortgage-backed securities (MBS) any time soon, and since Fed purchases of MBS have helped push mortgage rates lower, reduced demand for MBS from the Fed would be negative for mortgage rates.

About the Fed Funds Rate
The Federal Funds Rate is the rate at which banks can borrow money from each other overnight...

Think Your Home Will Sell in Our Market No Matter What? Think Again.

Today I’m going over some real market numbers to expel the myth that any home will sell in our market.

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There are so many numbers that get thrown out in regards to the market and people make a lot of assumptions based on those. Today I’m going to go over the real numbers to let you know exactly what is happening in our market.

One of the assumptions is that any home will sell. That couldn’t be more wrong. Just in the last 30 days, 688 homes have expired or been cancelled,...

Rancho Bernardo Home Sold in 6 Days for 102% of Ask!

These home sellers invested a great deal of their time and money into upgrading this home and so needed an agent who could earn them top dollar.

Extremely motivated to get on the market, they gave us a call interested in knowing more of our Guranteed Sold program that promises our clients we will sell their home at 100% of their asking price within 29 days or we will pay the difference.

After finalizing the renovations and landscaping, their home was ready to be put on the market. Our team implemented the 5 Day Blitz™ program, which in turn brought in dozens of people through the first day of showings creating a competitive environment. 

...

Del Sur Home Sold in 5 Days for 104.6% of Ask!

After seeing several Beer Home Team For Sale signs in their neighborhood, these homeowners decided to meet with our team to learn more about our business and how we have become so successful in the community.

The couple was moving out of state for work and so needed to sell their home quickly. While interviewing other agents, Beer Home Team's home selling strategy stuck out to them the most and seemed as if it would being the most value.

With that, we implemented our 5 Day Blitz™ program right away. After a few home improvements, professional staging and top-notch photography, this home was ready to be put on the market.

Over 29 groups of people came to the first...

How to Upgrade Your Front Entrance

The front entrance of your home is the first thing visitors see, and also the most noticeable part of the home to passers-by. Upgrading your front entrance is easy, and increases the curb appeal of your home.

Fresh paint is an affordable, easy, and interesting way to update your home. Choose a color that compliments the style of your home, and the existing exterior colors. If you are looking for a more eye-catching look, try a darker color. A unique color scheme is the best way to stand out, but you don’t want to go overboard.

If you want a more natural look to your door, re-stain it. A nicely stained door will set your home apart from your neighbors’ factory painted doors. There are a variety of stain colors...

Hidden Perks of Your HOA

By Brian Danney

Some homeowners don’t fully understand or appreciate the importance of having a homeowners association. For all they know it is just another monthly payment that they are required to pay. However, what they don’t realize is that HOA’s can add far more value to the neighborhood. Not only do they enforce community rules and guidelines, but they also offer perks. Overall, the association protects the homeowner’s real estate investment.

Standard HOA’s fees include security, common area maintenance and landscaping, water, trash and cable services, complex community amenities (i.e., gyms, pools, spas, and recreational rooms), etc. Most assume that these fees...

The Biggest Mistakes Sellers and Agents Make When Pricing Their Homes

This issue is really the root of all other pricing issues.  Most sellers view the asking price as the future sales price.  But your asking price is not your sales price.  Your asking price is a strategic decision to position your property for what will hopefully be maximum exposure in the market place. 

Very simple proof that your asking price is not your selling price is that some homes sell below the asking price, some sell above the asking price, and yes, some will sell at the asking price.  However, even in those cases, it is important to understand that the asking price was still a marketing price and it is entirely possible that money was left on the table by...

Del Sur Home Sold in 6 Days for 102% of Ask



After attending our Annual Community Pie Giveaway last year, these homeowners decided to meet with our Head of Listing Department to learn more about our business and we have become so successful in their community. 

The couple was moving to Utah for work and so needed to sell their Del Sur home quickly. While interviewing other agents, Beer Home Team's home selling strategy stuck out to them the most. It was a no brainer. 

After a few home improvements, professional staging and top-notch photography, this home was ready to be put on the market. 

Over 35 groups, close to 100 people, came to the first day of showings! Just 6 days and multiple offers later,...

Buyers Who Follow the Crowd Always Lose

by Daniel Beer

The Problem

Stop following the crowd! Like everything else in life, when you are doing the same thing everyone else is doing, you typically will get average results.  That is a law categorically impossible to break.  By definition, if you act average, you will get average.

For home buyers, average takes on the shape of doing what all other buyers are doing.  Looking at the same homes.  Chasing down the latest home to hit Zillow or your favorite website.  Attending the same open houses.  Calling on the same “For Sale” signs. 

The result, much to your chagrin and all too familiar if you are currently on this path, is that you are constantly in a state of frustration as a buyer because the best homes tend to go fast...

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